How many times have you heard or seen the phrase “content is king”? In today’s day and age, we want to see genuine brands that truly care about their customers;…
Let’s use a modified Decision Tree. A fancy term for defining the actual root cause of our marketing problem. We are not worried about the symptoms at this time, only…
There are two fundamental questions we ask when thinking of working with a new vendor. 1. Do I trust that they understand my actual problem? 2. Will we be a…
It takes hours. Hours and hours and hours of learning, grinding, frustration, poor results, and effort. Oh, Lord… …the time invested is the killer. You start a business. You set…
Chris Doh of The Future company laid out a wonderful thesis on the basis of how creative companies can really help their clients. It fits in with the First Principle…
Congratulations! You just officially uploaded number 10,000. 10,000 social media posts, emails, engagement responses, blog updates, in-bound content pieces, and general outreach pieces recommended by the gurus. The results? Epic…
Disagreeing with your mentor? Does it rock the very foundation of your relationship? No… …it actually signifies growth. The bone of contention is around the word “compelling.” Phil Tyreman, (my…