October 30, 2021
Are you just talking to yourself?
Are you just talking to yourself? The number one problem for most companies is invisibility.…
October 29, 2021
Perfection?
Best service. Best quality. Best price. Poppycock! Every company says the exact same thing. They…
October 28, 2021
Copywriting
100 reached per post to 2,000 Same company. Same offer. What was the catalyst for…
October 27, 2021
Brand Strategy
Your brand strategy is the foundation of your business. Period. Your company story, your ethos,…
October 25, 2021
Clients
I am looking for clients. You don’t care. You don’t know me. You don’t know…
October 22, 2021
Loving your horse is easy
Loving your horse is easy. They are remarkable creatures and we form unbreakable bonds with…
October 20, 2021
Nope
No. Do you have the gumption to say no? Rent is due, the baby is…
October 15, 2021
Decision Tree
Let’s use a modified Decision Tree. A fancy term for defining the actual root cause…
October 14, 2021
A new vendor?
There are two fundamental questions we ask when thinking of working with a new vendor.…
October 12, 2021
It takes hours
It takes hours. Hours and hours and hours of learning, grinding, frustration, poor results, and…
October 12, 2021
A Journey to Purpose
Chris Doh of The Future company laid out a wonderful thesis on the basis of…
September 29, 2021
Time Suck
Time Suck We are all victims The day begins with promise and hope. We roll…
September 28, 2021
Congratulations!
Congratulations! You just officially uploaded number 10,000. 10,000 social media posts, emails, engagement responses, blog…
September 27, 2021
Disagreeing with your mentor?
Disagreeing with your mentor? Does it rock the very foundation of your relationship? No… …it…
September 26, 2021
It is the same all over the world
It is the same all over the world. A giant wave of companies going digital. …
September 25, 2021
Value
Value. We talk about it all the time. But can we actually describe it in…
September 24, 2021
Human sized bats…
Human sized bats… …crazed with blood lust. Don’t exist!!!! HA, my job is to get…
September 23, 2021
Copywriting – Content
Copywriting - Content – the interchangeable terms. Wrong! Two entirely separate endeavors and the confusion…
September 22, 2021
The Sell
I finally convinced him to buy Nope. We can’t cajole, jolly-along, use force-of-will, logic, or…